Raise Up GW Logos & Standards

 

Purpose of Raise Up GW

To be well at the George Washington University is to honor the dynamic process of change and growth that involves building resilience, persistence, and positivity in the face of challenges.

Raise Up GW is our initiative dedicated to helping students engage in a comprehensive well-being experience across campus in eight dimensions of well-being:

Physical, Spiritual, Intellectual, Environmental, Social, Financial, Cultural, Emotional

Hosting a Well-being Event?

Highlighting your event as part of the Raise Up GW initiative will allow you to emphasize how your office, department, or organization is committed to promoting a culture of well-being and prioritizing student well-being at GW.**

 

There are three ways you can promote your event as part of Raise Up GW:

  1. Including the Raise Up GW logos and icons in your marketing materials,
  2. Adding Raise Up GW as a co-host in Engage, and
  3. Tagging your event on the University Calendar.

Logo and Icon Usage

You can use the Raise Up GW logo and the three most relevant well-being dimension icons in your marketing materials to indicate that your program or event relates to well-being. The examples below show events that pertain to physical and social well-being and utilize the appropriate icons. 

Sample graphic promoting a Student Life Silent Disco event, with the Raise Up GW logo and physical and social well-being icons in the bottom right-hand corner

Use of Bubble Icons

 

Sample graphic promoting a Student Life Skate Night event, with the Raise Up GW logo and physical and social well-being icons in the bottom right-hand corner

Use of Individual Icons

 

Adding Raise Up GW as a Cohost in Engage

You can add Raise Up GW as a co-host when you add your event or program to Enage. You can also add the three most relevant well-being dimensions in your event description.

Image showing an Engage event with Financial, Physical, and Social well-being listed in the event description and has Raise Up GW added as a co-host

University Calendar Tag

You can tag your event in the University Calendar with the Raise Up GW tag.

Image of the University Calendar Public Tags dropdown menu showing Raise Up GW as an event tag option

This will allow your event to be featured in the event feed at the bottom of the Raise Up GW main page.

Image of the Raise Up GW events feed showing upcoming GW well-being events, such as Silent Disco, Free Massage Chairs, Skate Night, and The Roommate Game

Downloads

You can download the Raise Up GW logo and the well-being dimension icons in the color(s) of your choice below.

**The Raise Up GW name, logo and well-being dimension icons should be used in consistency with GW’s Visual Identity Guidelines. Do not alter the Raise Up GW logos and icons in any way other than size. Do not use the logo in a way that is harmful, deceptive, obscene or otherwise objectionable to the average person. Do not use the logo in connection with content that disparages GW’s reputation.